Tuesday, April 28, 2015

#R4Ever preproduction

Rough outline/Treatment:
Different styles of people all representing Rosstein in the college age range.
Shots of Varian longboarding, Davante jogging wearing the Rosstein Jogger hoodie, Ivy wearing the hockey jersey listening to music on campus, CJ hanging with the gang, just doing his normal routine.
Shots of everyone together hanging out.

Original ideas (subject to change based off of lack of clothing product):
studio shoot with two models, male & female. Each standing in the same place while the clothes change gradually faster in a flashpoint fashion while black screens with words such as "independent," "freestyle," etc.
Final shot of our group wearing Rosstein in the studio. Ending with #R4Ever.





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